Matheson advises on $160m acquisition of Viviscal

Brian McCloskey
Brian McCloskey

Matheson advised American household product manufacturer Church & Dwight Co, Inc. on its $160 million acquisition this year of Irish haircare brand Viviscal Limited.

A team led by corporate M&A partner Brian McCloskey and associate Lucy Conlon advised on the deal, which was completed on 17 January.

Viviscal is the leading non-drug hair care supplement brand and is sold in more than 25,000 stores across the United States. Viviscal had annual sales in 2016 of $44 million.

Church & Dwight Co, Inc., based in Ewing, New Jersey, is a major American manufacturer of household products, best known for its Arm & Hammer line and Orajel toothpaste.

Mr McCloskey said: “We are pleased to close this exciting deal for new client Church & Dwight Co, Inc. as it continues its expansion.

“The transaction further illustrates our position as the law firm of choice for international companies investing in Ireland.”

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